Steven Vicen

Steve ‘Goose’ Vicen

Co-Owner and Plant Health Care Manager
ISA Certified Arborist and Tree Risk Assessment Qualification WI-0603A
WI Pesticide Applicator Certification #17722 and License #143417

I am a UW Stevens Point Graduate, class of 1989. Initially, I was going to study traditional forestry and forestry management. As I went through college I noted that the job pool for forest management was much smaller than the urban forestry sector so I switched majors. My bottom line was that I wanted to work outside and it was the logical choice. In 1997 Steve Bassett reached out to Ben and myself and asked if we wanted to start a tree care and landscaping company. So in 1998, we formed Steven R. Bassett Inc.

Here at Bassett, I want to continue to build Bassett Inc. into a place where people can have a career, not just a job. My goal is that all of our workers can have a work life and a life outside of work. My favorite thing about this company is that we are like one big family.

When I am not at work, I enjoy as many outdoor activities as I can. When I am not walking my dogs, I enjoy hunting, fishing, and disc golf.

Benjamin Schafman

Benjamin Schafman

Co-owner and Mowing/Snow Removal Manager
ISA Certified Arborist and Tree Risk Assessment Qualification WI-0606A

I graduated from UW Stevens Point in 1996 with a degree in urban forestry. I worked at a company with Steve Bassett and Steve Vicen until that company closed in 1997. Bassett asked if we would start a company together and we said yes and opened Bassett Inc in 1998. Since then we have been working towards building a work environment of hard working like-minded people. We have built and continue to build a community where the bond goes outside of the workplace. I believe that this is what will keep the company prosperous in a way that can be passed onto the next generation of arborists.
My favorite part of my job is working with customers to make their yards beautiful and healthy. With Bassett Inc. having specialized departments, we have the ability to help people in every facet that is needed.

Outside of work if I am not walking my dog or spending time with my family and friends, you can find me powerlifting on the north side of Madison.

Company Culture 1

Bassett, Inc.

Who We Are

Bassett Inc. started in 1998 with a trio of arborists, a couple of trucks, and a dream. Since then, we have grown to provide a full range of professional services for your entire landscape, with the vision to improve and maintain the health, growth, and appearance of EVERY aspect of your landscape.

We are a small, dedicated group of professionals who work hard every day to provide services that are a cut above the norm, combining creative vision and educated problem-solving for the best results for you and your landscape. Located in the rolling countryside of Verona, WI, Bassett, Inc., services not only the greater Madison and Dane County areas but also will travel to Columbia, Sauk, Iowa, Green, Dodge, and LaFayette Counties.